Influence4You is announcing a new fundraising of 2 million euros to accelerate the international deployment and technological development of its platform, Influence4You.com, to become the European leader by 2021.
After an initial fundraising of one million euros in 2016, which helped launch Influence4You, the platform has now become the largest platform for Influence Marketing in France and one of the leaders in Europe with more than 100,000 influencers registered. It aims to connect brands / agencies with influencers through campaigns available on all social networks.
From the beginning of 2018, with this new fundraising of two million euros thanks to Fa Dièse 3, Benoit Sillard (former CEO of CCM Benchmark Group), J2 Finance and the BPI, the brands will be able to create campaigns with a panel of more than 40 million influencers all over the world.
This investment is going to accelerate the development of the technological innovations and allows brands to select the influencers profiles meeting their needs, avoid false accounts, and drive the ROI of their campaign, in a much more easier way than creating campaigns on Adwords.